Citable, continuously updated AI intelligence for your coverage.
EMBI℠ AI Impact tracks how AI is affecting jobs, money, privacy, schools, and health, and turns it into a plain-language read your audience understands. Cite the AI Impact Rating, embed the live view, use the weekly briefing, or license the data for your own products.
Get in touchBuilt for newsrooms and publishers
How you'd use it
Embed the live view
Drop a ready-made widget — the AI ticker, a rising/cooling strip, or the overall rating — into an article or your site. Always current, plain-language, no code required.
See the widgetsCite the AI Impact Rating
Reference the EMBI AI Impact Rating as a simple, transparent gauge of how AI is affecting daily life — a citable number your audience can actually understand.
See the ratingUse the weekly AI Pulse
A short weekly read on what's changing with AI — jobs, money, privacy, schools, health — a ready source for coverage and newsletters.
See this weekLicense the data or a sub-index
Bring the live and historical index into your own products via the API, or sponsor a focused sub-index presented by your publication.
See licensingAgents can write you a report. They can't give you a track record.
No one can go back and gather what people were saying last spring. Every week tracked widens the lead.
The same method every run is what makes “this moved” meaningful, not noise.
Findings keep their source quotes and links, so they can be checked, not just trusted.
A named vendor, documented methods, and terms an institution can put on a purchase order.
Tell us about your organization
Want to cite the rating, embed the live view, use the weekly briefing, or license the data? Send a note and we'll help you get set up.